It’s one of the most famous advertising slogans of all time, used by the British Egg Marketing Board during the 1950s and 60s to spread awareness of the idea that eggs for breakfast is the best way to start the day.
The Go to Work on an Egg campaign included a series of TV ads starring Tony Hancock and Patricia Hayes, both famous entertainers in their day. The phrase itself has been attributed to the author Fay Weldon, who helped create the campaign.
For more information and to watch the ads, take a look at our Go to work on an egg site or explore it using the following links.
Watch the ads
Happiness is egg-shaped! See comedian Tony Hancock in action as he battles with various everyday adventures.
Egg shaped history
A timeline of the story of eggs in the UK since they came off rationing in 1953. From the original introduction of the Lion mark to research suggesting eggs can help with dieting, this is your guide to recent egg history.