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News

Egg Recipes cracks YouTube, surpassing one million views 14/02/2017

The Egg Recipes YouTube channel has surpassed one million views after a series of short and shareable egg recipe videos linking back to YouTube were seeded out over social media. Since it launched, the Egg Recipes YouTube channel has hosted over 70 videos, including recipe demonstrations...

Sunny Side Up for British Lion eggs Instagram account - Eggrecipes tops 20,000 followers 07/02/2017

The Eggrecipes Instagram account has broken the 20,000 followers mark, following the success of the first British Lion eggs pop up café last week and promotion of a series of short egg recipe videos. More than 2,600 consumers discovered the account in January alone. With standing room...

Egg sales record 10th consecutive year of growth 30/01/2017

Retail egg sales grew by almost 5% in 2016, equating to more than 250m extra eggs, according to latest data issued by British Lion eggs.  This year also sees the 10th consecutive year of growth for egg sales, during which time retail volume sales have grown by 1.5bn eggs. Last year’s...

Conquer January blues with the ‘sunny side up’ pop-up café 17/01/2017

British Lion eggs is teaming up with celebrity chef Simon Rimmer to brighten up Britain with the launch of a ‘sunny side up’ pop-up café, open to the public on Wednesday 25 January 2017 in Covent Garden, London. Simon Rimmer has created a collection of healthy one-pot egg dishes,...

New study finds eggs may have beneficial association with areas of cognitive performance 11/01/2017

A Finnish study, published in the December 2016 issue of The American Journal of Clinical Nutrition, has concluded that moderate egg intake may have a beneficial association with certain areas of cognitive performance. The study investigated the associations of cholesterol and egg intakes...

Celeb trio front cracking egg campaign 09/01/2017

A trio of top celebrities are spearheading a £1m recipe egg marketing campaign for 2017 promoting the culinary and health benefits of eggs. Top chef Simon Rimmer, health and fitness expert Lucy Mecklenburgh, and TV presenter Helen Skelton have all signed up as ambassadors for British Lion...

A fry up really is the best hangover cure 13/12/2016

A new survey* has revealed that a full English breakfast is the fastest acting hangover cure and the preferred remedy for Brits battling the aftermath of a heavy night. More than a third (38%) of Brits who chose to eat a fry up recovered from their hangover in less than 3 hours, compared...

Record breaking egg sales 29/11/2016

Egg sales are accelerating at a rapid rate, with the latest four week data showing a sharp rise, and the strongest period of growth recorded since the end of rationing in the 1950s. Retail egg sales (volume) have increased by 9.2% year-on-year for the latest monthly period (4 w/e 6...

Dates announced for British Egg Week 2017! 16/11/2016

British Lion eggs has officially announced that British Egg Week 2017 will be taking place from the 9-15 October with World Egg Day falling on Friday, 14 October.   The #PutanEggonit campaign for British Egg Week 2016 encouraged consumers to experiment with eating eggs in more unusual...

Egg Sales Soar 14/11/2016

Egg sales have continued to soar in 2016, building on several years of strong growth, according to new data from the British egg industry. Retail egg sales (volume) have increased by 3.7% year-on-year (Kantar Worldpanel 52 w/e 9 October 2016), the equivalent of around 204 million eggs. A...