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News

Cracking egg recipe inspiration 27/08/2020

A promoted egg recipe content campaign is running across Instagram and YouTube to meet increased consumer interest in eggs and inspire consumption throughout the day, following huge demand since March. The affordable and versatile recipes include Tom Daley’s spinach, chorizo and egg...

Caterers Ask for the Lion 10/08/2020

As the hospitality industry continues to re-open a social media campaign in partnership with Staff Canteen, the leading online chef network, to encourage caterers to use Lion eggs and serve more Lion egg dishes, is proving popular. The competition is seeing professional chefs sharing...

Enjoy eggs all day with BBC Good Food 27/07/2020

Prominent British Lion egg advertising throughout July on BBC Good Food, Olive and Delicious is inspiring people to cook eggs throughout the day, with a range of delicious dishes including a Turkish breakfast scramble, hot smoked salmon and egg salad, and a spicy halloumi fried egg and...

Lion manifesto announced  17/07/2020

Andrew Joret has been re-elected as Chairman of the British Egg Industry Council (BEIC) and has announced a manifesto for his new term of office.  “It has been a turbulent few months for the industry, with unprecedented demand which has served to demonstrate that the UK’s love affair with...

Tom Daley looks for the Lion 01/07/2020

British Lion ambassador, diver, Dad and social media influencer Tom Daley has been advising his 2m followers on Instagram to Look for the Lion to guarantee the highest food safety standards. To watch the video click the link below. Tom Daley - Look for the Lion

Egg industry must be represented on new post-Brexit Trade and Agriculture Commission 01/07/2020

Egg industry leaders have called for the British Egg Industry Council (BEIC) to play a leading role in the recently announced Trade and Agriculture Commission.  Given the technical nuances of eggs and egg products, the BEIC believes it is essential that it becomes a member of the new...

British Lion backs cracking campaign to save high streets 09/06/2020

The British Egg Industry Council has welcomed The Daily Mirror’s ‘Shop for Britain’ campaign, which has been launched to encourage consumers to buy British goods, including British Lion eggs, to help save our high streets. At a time when imported eggs have appeared on major retailers’...

Egg industry and welfare groups delighted as tariff lobbying pays off 22/05/2020

The British Egg Industry Council, in partnership with Compassion in World Farming (CIWF) and the Royal Society for the Prevention of Cruelty to Animals (RSPCA), has welcomed the Government’s decision to maintain the current tariff levels on imported eggs and egg products. The coalition...

Crack into eggs with Table Manners    22/05/2020

Listeners of Table Manners, the popular foodie podcast hosted by singer Jessie Ware and her mum, are being inspired to be creative with their egg dishes as part of a five-week British Lion eggs sponsorship. The mother-daughter duo are sharing their favourite ways to eat eggs, why they...

Easy-to-use liquid egg packs now available for consumers 18/05/2020

Thanks to the launch of a range of new products, consumers can benefit from easy-to-use packs of liquid egg, which are now available from chiller cabinets in supermarkets. Liquid egg has long-since been a chef’s secret weapon to save time and waste in restaurants, pubs and fast food...