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Bringing back the real egg

05/04/2010

A survey of 2,000 UK parents suggests children will eat more than eight chocolate eggs next Easter, six times the amount of real eggs they will eat over the Easter weekend – yet four out of 10 children do not know why eggs are linked to Easter.  

More than half of those surveyed said their children believed chocolate eggs were the highlight of Easter, and almost a third of children are guilty of substituting chocolate eggs for breakfast on Easter Sunday. Many don’t manage to hold out that long and eat their chocolate eggs before Easter Sunday.

To help families rediscover the ‘real’ Easter egg, British Lion eggs are launching a cracking new website, www.eggsateaster.co.uk. Activities for kids, an egg painting guide and a range of new brunch recipes will be available on the site. A virtual Easter egg hunt for a ‘golden egg’ will see five people win shopping vouchers worth £50.

The tradition for eating eggs on Easter Sunday comes from the days when Christians would fast for Lent. On Easter Sunday, people enjoyed the stock of hens’ eggs that had built up.

Kids would be better off starting their day with a real egg breakfast since one in five have made themselves ill over Easter by overindulging on chocolate. Eggs are an excellent source of protein and contain essential vitamins and minerals that can protect against disease and help support healthy bones and teeth.

And with all major heart and health organisations having lifted limits on egg consumption, there is no need for parents to worry about the number of real eggs they or their children eat at Easter.