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Egg sales record 10th consecutive year of growth
Retail egg sales grew by almost 5% in 2016, equating to more than 250m extra eggs, according to latest data issued by British Lion eggs. This year also sees the 10th consecutive year of growth for egg sales, during which time retail volume sales have grown by 1.5bn eggs.
Last year’s sales were boosted by a particularly strong second half of the year which saw volume sales grow by 6%. And market value also returned in the second half of the year, rising by 6% to ensure that egg market value finished almost 3% higher than 2015.
Retail sales have been driven by free range with sales up by more than 11% (340m additional eggs), as consumers continue to trade up. Organic eggs also saw significant growth, up by 16%, albeit from a very small base.