Lion roars for weaning week
To celebrate National Weaning Week (6 – 12 May) and highlight the FSA runny eggs advice, British Lion eggs launched a dippy egg video in partnership with Annabel Karmel, the UK’s No 1 children’s cookery author. The video targeting new parents has been viewed more than 100,000 times across Instagram and YouTube.
Advertising is continuing to run across the Annabel Karmel website and in her newsletter.
Vist www.eggrecipes.co.uk for meal inspiration.